From market research and brand strategy to creative design and copywriting, develop the in-demand skills to launch your career in the growing field of marketing and advertising. Our marketing programs help you develop your fundamental knowledge, then put theory into practice by working directly with clients through work-integrated learning opportunities and our student-run marketing agency.
Seneca’s student-run agency, Studio 67, gives students the opportunity to put theory into practice by working directly with clients on marketing and media projects. You will apply the concepts learned in your courses to design, pitch and execute strategies with real organizations. With this hands-on experience in your repertoire and on your resumé, you will graduate industry ready.
"The Business Administration – Marketing diploma program prepared me for the Honours Bachelor of Commerce – Marketing degree program by teaching the essential information and skills necessary for any industry or business, with emphasis on fundamental marketing procedures and practices. You can use your diploma credits to quickly complete a bachelor’s degree within a few semesters."
Georgia Emmanuel
Business Administration – Marketing, Honours Bachelor of Commerce – Marketing
Make it Happen is our year-end event for marketing students and faculty. The event provides the opportunity to network with industry contacts and alumni, explore the field of marketing with keynote speakers and participate in interactive workshop sessions. Students also end the day with a party to mingle with their peers and develop their professional network.
The Ontario Colleges’ Marketing Competition is an annual competition that brings together hundreds of motivated marketing students to showcase their industry talents. During the event, students compete as individuals and teams in events that emulate real-world business challenges. This student-focused learning experience allows participants to demonstrate their vocational and employability skills to industry professionals.
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