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Business Analytics (BAN)

Starts in January, May, September

Campus
Delivery
Online, Hybrid
Duration
2 Semesters (1 Year)
Credential
Ontario College Graduate Certificate
School
Seneca Business

About the Program

This one-year graduate certificate program will provide you with the skills to identify and collect meaningful data, prepare data for analysis, conduct analysis of data sets and present results in a meaningful format to help inform business decisions across the enterprise. Key topics of study include: statistics needed for analytics, programming languages for data analysis, security and privacy for the field of business analytics, data predictive analytics and leadership in the business environment.

Note: This program is available for all students in the in-person, hybrid and flexible formats. Domestic students also have the option of taking the program online. 

Part-time option is available >

Skills

Throughout this program you will develop the following skills:

  • Business analytics to support evidence-based decision-making
  • Development of software applications related to data management and manipulation
  • Entrepreneurial strategies to identify new business opportunities

Work Experience

Optional Work Term

Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

Program Availability

Start in Location Availability
May 2025 Newnham  Open
May 2025 Online  Open
Sept. 2025 Newnham  Open
Sept. 2025 Online  Open
Jan. 2026 Newnham  Open
Jan. 2026 Online  Open

Please note that availability is subject to change and a seat is not guaranteed.

Start in Location Availability
May 2025 Newnham  Open
May 2025 Online  Open
Sept. 2025 Newnham  Open
Sept. 2025 Online  Open
Jan. 2026 Newnham  Open
Jan. 2026 Online  Open

Please note that availability is subject to change and a seat is not guaranteed.

This program meets Post-Graduation Work Permit (PGWP) eligibility requirements.

Program and Course Delivery

This program is offered online and is also available in Seneca's hybrid delivery format for students at Newnham Campus. With hybrid delivery, some coursework is online and some must be completed in person. Students choosing hybrid delivery at Newnham Campus will need to come on campus to complete in-person learning requirements.

Learn more: Seneca’s program delivery options and how courses in this program will be delivered each term.

Your Career

As a graduate of this program, you may find employment in corporations and government organizations that have large, rich data sets and the resources to mine data. You may pursue future career options, such as:

  • Business analyst
  • Business consultant
  • Data analyst
  • Computer system analyst
  • Information systems business analyst

Accreditation

SAS Academic Specialization

Graduates will be eligible to receive the SAS Academic Specialization.

Sustainability

Sustainability

We’ve made a bold commitment to embed principles of sustainability into every business program we offer.

Learn more about Seneca Business’s commitment to sustainability.

What Our Graduates Say

Raquel Cruz

Raquel Cruz

Graduate, Business Analytics

“This program significantly helped my career growth in Canada by equipping me with skills in data analysis and visualization while strengthening my understanding of statistical modelling and predictive analytics. Through hands-on projects and exposure to tools like SAS and Tableau, I learned to extract actionable insights from complex datasets. I found the curriculum’s emphasis on leadership in business environments particularly helpful, as it empowered me to confidently drive strategic decisions and enhanced my problem-solving skills.”

Aaron Richard Simeon

Aaron Richard Simeon

Graduate, Business Analytics

“This program enhanced my career in pharmaceutical sales. I was able to gain skills in data-driven decision-making, sales strategies and CRM systems to personalize my interactions with customers. I learned to effectively measure performance metrics and implement strategic communications through data-driven insights and adaptation to technology such as AI and big data. My time at Seneca has opened doors to leadership roles and helped me gain a competitive edge.”

Judy Gao

Judy Gao

Graduate, Business Analytics

“I applied to this program because I knew further education was needed to advance my career. I’m glad I did because the program equipped me with essential skills in data cleaning, analysis and visualization, which are highly valued in today’s data-driven world. I am grateful to the professors for imparting both hard and soft skills that have been invaluable in my career. Thanks to this program, I secured interviews before graduation and landed a role right after completing the program. Seneca played a key role in shaping my career journey and opened doors to new opportunities in analytics.”

Atharva Lad

Atharva Lad

Graduate, Business Analytics

“I developed a comprehensive understanding of data analytics through this program, which allowed me to build on my skills in business analytics. The program helped to improve my presentation skills in the Capstone project and exposed me to the foundations of SAS, Tableau and Python for predictive analysis, text mining and more. In the final capstone project, I applied the skills I learned from all my courses to solve real-world business problems. I utilize skills I’ve cultivated in this program in my career to drive data-driven decision-making and improve business processes”.

Jessalyn Chen

Jessalyn Chen

Graduate, Business Analytics

“I developed many skills relevant to industry trends throughout this program. I found the courses to be intellectually stimulating for my growth as a strategic leader and as a technical professional. Group projects helped me tie all these learnings together and collaborate effectively with other students. In the capstone project, I worked on a tourism industry consulting project to solve a real-world problem and polished my presentation skills. As a proud Seneca alumni, I am excited to use cutting-edge business analytic tools and apply my soft skills to progress my career”.

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