Campus
Duration
2 Semesters (1 Year)
Credential Awarded
Ontario College Graduate Certificate

Courses

Delivery: At Seneca, courses are delivered in the following formats: online, in-person, hybrid (an online, in-person combination) or flexible (offered in-person and online at the same time).

The chart below outlines the delivery options available for each course in this program. For some academic terms, there may be more than one delivery option available. You’ll be able to select your preferred options when building your course schedule during open enrolment.

Preferences  for course delivery will be considered on a first come, first served basis.

International students: the impact of studying from outside of Canada and Post-Graduation Work Permit (PGWP) eligibility differs significantly based on when you start your program. Please review the PGWP eligibility before choosing your program and course delivery.

 

Semester 1

Course Code Course Name Winter Summer Fall
CCM701 Writing for Public Relations Practitioners I  Online  Not offered  Online
CCM707 Digital and Social Media  Online  Not offered  Online
CCM708 Public Relations Management Techniques - Internal  Flexible  Not offered  Flexible
CCM718 Strategic Communication Planning  Flexible  Not offered  Flexible
CCM737 Media Relations  Flexible  Not offered  Flexible
CCM745 Principles of Public Relations  Flexible  Not offered  Flexible
CCM747 Introduction to Research  Online  Not offered  Online

Semester 2

Course Code Course Name Winter Summer Fall
CCM702 Writing for Public Relations Practitioners II  Online  Online  Not offered
CCM715 Advanced Presentation Skills I  Flexible  Flexible  Not offered
CCM717 Digital Communications: Strategies and Applications  Flexible  Flexible  Not offered
CCM726 Corporate Communications Seminars  Online  Online  Not offered
CCM741 Public Relations Research Project  Flexible  Flexible  Not offered
CCM746 Investor Relations  Flexible  Flexible  Not offered
CCM749 International Communications  Flexible  Flexible  Not offered
WTP100 Work Term Preparation  Online  Online  Not offered
WTP100 - Work-Integrated Learning option only
CCM751 - non Work Integrated Learning option only

Work-Integrated Learning Term

Course Code Course Name Winter Summer Fall
PRC441 Public Relations - Corp Comm, Work Term  Not offered  Hybrid
 Online
 In-person
 Hybrid
 Online
 In-person
PRC441 - Work-Integrated Learning option only

Semester 2

Course Code Course Name Winter Summer Fall
CCM751 Public Relations Career Management  Online  Online  Not offered
WTP100 - Work-Integrated Learning option only
CCM751 - non Work Integrated Learning option only

Program Learning Outcomes

Learn more about program learning outcomes for this program.

Program of Study